A unique opportunity for students will take place on November 7, 2024, at 1:40 p.m.: the guest online lecture on Responsible Marketing without Food Illusions. This event is dedicated to the Marketer’s Day in Ukraine and will allow advancing your knowledge in responsible marketing and consumer protection.
Speakers:
• Tetiana Hvozdetska, a chief specialist in the sector of control over advertising and compliance with anti-tobacco legislation at the Department of Consumer Protection and Control over Regulated Prices of the Main Department of the State Service of Ukraine for Food Safety and Consumer Protection in Volyn region.
• Yuliia Ohorodnyk, a chief specialist at the State Control and Food Safety Department of the Food Safety, Animal Health and Welfare Department.
Lecture topics
The lecture will reveal the following crucial aspects of responsible marketing:
• How to avoid manipulations in food advertising.
• What principles should guide ethical marketing.
• The role of government agencies in controlling food quality and safety.
• The importance of transparency of information for consumers.
Don’t miss the chance to gain valuable knowledge from industry experts! See you there!


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